“An achievement of this magnitude is significant inasmuch as AAA annually conducts professional and unannounced, in-person property inspections on behalf of its member travelers, and has done so for 83 years,” said James Phelps, President and CEO of AAA Northway.

The Mirror Lake Inn’s run of AAA lodging awards dates back to 1984. In that time, resort owner Ed Weibrecht has observed not only how this lengthy streak has occurred, but what is the key to extending it each year, namely the Inn’s dedicated staff who interact with hotel guests.

“We are in the luxury end of the market,” said Weibrecht. “Our hallmark is providing unique and memorable experiences. Certainly, we are blessed with our location and our physical plant is beautiful, but that’s not enough. The secret ingredient is the passion of our staff. A house isn’t a home until somebody lives in it and puts their love in it. Well, this place doesn’t become special until the staff puts their love into it.”

The Inn’s owner since 1976 regularly compliments the staff on creating a home away from home ambiance. As part of this, he always encourages employees to engage the guests, “making them feel welcomed and showing them how important they are.”

For more information, visit www.mirrorlakeinn.com.