Many consider Lake Placid the heart of the Adirondacks, kept alive by the blood of the visitors that pump life into our economy. Living here we are constantly bombarded with visitors seeking what to do with the limited time they have to spend in this huge natural playground. Therefore, we plan to distribute a new free daily newspaper called Visiting Lake Placid, along downtown main street of Lake Placid Monday through Friday. It will start this Monday, June 17 and run through Friday, September 6 during the 12 weeks of summer.
While people are now staying for shorter periods of just 2-3 days, they want to make the best use of their time as possible. That's why this will be a quick read to have them hit the ground running. It will have a column called Lake Placid Minute that lists 60 things to do to plan their time here.
The visitors might reserve a room online, but once they are here they will want to disconnect from electronic devices and actually experience the Adirondacks. We believe when they ask businesses what's there to do in the area, they will be handed a copy of Visiting Lake Placid and start planning their day.
The daily newspaper will include a schedule of events, maps of Lake Placid, the trolley run and biking trails. Each day will have a feature story on a "must see or do" while in Lake Placid, as well as weather, a fishing column and a column by Jon Lundin of ORDA.
No matter what the interests are, we have lots to do from just walking around Mirror Lake to riding the Scenic Railroad to go on the Carousel in Saranac Lake. We encourage everyone in Lake Placid to be ambassadors to the Adirondacks and hand visitors a copy of Visiting Lake Placid. If we impress them with our friendliness and helpfulness, then they will come back again and that will be good for us all.
If you want to send in a calendar item that you think visitors would find of interest, just send it to firstname.lastname@example.org and put "Visiting Lake Placid" in the subject area.